Synopsis

Fricar is one of the fastest growing cold meat companies in the country. This commercial, made to promote the brand’s entry into the Colombian Caribbean region, is a classic example of our one-stop shop, Kymera style.

Conceived by Kymera Digital and produced by Kymera Films, “The Taste of Life” traveled from paper to screen, hand in hand with a unique interdisciplinary team: a “creature” full of storyfeeling.