Sowing Barranquilla

About This Project


“Sowing Barranquilla” is an online and offline campaign, which mobilized more than a thousand people who joined the ecological cause and participated in arborization days in the city of Barranquilla.


Additionally, we made an analogy between the attributes of trees and citizenship values, inviting people to sow good deeds, turning “Sowing Barranquilla”, in addition, into a campaign of civic education.

Digital, Digital Content
brand activation, Campaign, Outdoor, Social Media