Project

In order to strengthen ties with some of the most important companies in the region and collaborate with the work of our colleagues, we decided to design a transmedia experience that would help us collectively decipher the enormous challenges of contemporary communication.

For a week, video, printed content, augmented and virtual reality, live music and social networks, helped build an exciting tale about the consumption of stories in a
hyperconnected world, culminating with the live presentation of our CEO.