Project

Jamar is the largest furniture retail company in Colombia and the first in sales. With more than three thousand collaborators in its team, the company knows that customer satisfaction goes through the commitment of all employees to the value chain. For this reason, they asked us for a strategy so that all their staff would understand the importance of each one’s role within the chain.

Making use of gamification and the possibilities offered by interactive content, we developed the first interactive endomarketing web series, to promote good practices within the company and fulfill the brand’s purpose: to make families happy.