Sowing Barranquilla

About This Project

Synopsis

“Sowing Barranquilla” is an online and offline campaign, which mobilized more than a thousand people who joined the ecological cause and participated in arborization days in the city of Barranquilla.

 

Additionally, we made an analogy between the attributes of trees and citizenship values, inviting people to sow good deeds, turning “Sowing Barranquilla”, in addition, into a campaign of civic education.

Category
Digital, Digital Content
Tags
brand activation, Campaign, Outdoor, Social Media